In Edelman Digital’s Chicago office, Erica has built a robust performance practice comprised of cross-channel experts who can activate in a truly astounding number of capacities. From search to programmatic to social and a bunch of things in between, Erica knows it all and provides value to Edelman’s client roster every day. She’s grown the performance practice in her office over 300% and tripled the size of her team, no small feat in an agency founded by communications people who sometimes don’t understand what she does. She’s also an incredible team leader who isn’t afraid to roll up her sleeves and help when something is amiss.
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